Face RecordBrand Identity

Instructor: Joseph Han
School of Visual Arts, 2025
In this project, I’m creating a brand upgrade for Face Records, a used record store originally from Tokyo and now based in Williamsburg. The store specializes in 1980s Japanese vinyl, and my design draws inspiration from Japanese manga, the vibrant aesthetics of city pop, and the dynamic entertainment industry of that era. The goal is to capture the nostalgic yet energetic spirit of 80s Japan through a contemporary visual lens.